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invendo medical aims to become a globally leading developer and distributor of sterile, single-use and light-weight HD endoscopy products in the field of gastroenterology and GI surgery.

Innovation activity in gastroenterological endoscopy has in the past decades nearly exclusively focused on the improvement of optical capabilities, while ignoring the challenges associated with proper cleaning and disinfection of endoscopes. The 2008 CDC/Healthcare Infection Control Practice Advisory Committee (HICPAC) Guidelines for Disinfection and Sterilization in Healthcare Facilities states that contaminated endoscopes have been linked to more healthcare-associated infections than any other medical device.

invendo medical addresses this unmet need in endoscopy with the development of sterile single-use HD endoscopes based on its proprietary soft robotics technology to aid healthcare providers and facilities in ensuring patient safety.
Invendo has a senior management team experienced in both healthcare and venture space.

Timo Hercegfi, Chief Executive Officer

Mr. Hercegfi has been contributing to invendo medical's success since 2003 - initially as representative of the then key investor and as a member of the board of directors and since 2007 in executive management roles. Since 2014 he is Chief Executive Officer of invendo medical. Before that he was in charge of the closing of several VC financings in excess of € 40 million as Chief Financial Officer.

From 2000 to early 2007 Timo was a partner and Chief Financial Officer at Heidelberg Innovation, a venture capital fund focussed on life sciences and shareholder of invendo medical.

From 1999 to 2000 he was a management consultant at the financial services practice of PricewaterhouseCoopers, working as a project leader on a Europe-wide basis. From 1992 to 1999 he worked for Deutsche Bank AG, especially as relationship manager in the corporate banking division. Next to turnaround cases he was also in charge of innovative technology companies in the biotechnology and medtech sector.

Timo Hercegfi holds a degree in business administration from the Baden-Wuerttemberg Cooperative State University Mosbach.


John J. Cifarelli, Chief Commercial Officer

Mr. Cifarelli has 25+ years of experience in surgical products and medical systems with an outstanding track record managing $600+ MM in sales with increasing profit margins through knowledge of emerging markets. In his roles as VP Sales – Medical Systems and VP/General Manager – Surgical Products at Olympus, he revitalized those businesses and restored profitability. He also gained significant experience in the management of start-ups in the field of GI endoscopy, diagnostics and surgery.

He acted as EVP Sales and Marketing for CDX Laboratories, VP Sales for Neoguide Systems, as well as Business Development elaborating their N.O.T.E.S. strategy, and VP Sales for PEAK Surgical.

Mr. Cifarelli holds a Bachelor of Science of Marist College, Poughkeepsie, NY. He joined invendo in July 2009.


Markus Fieber, PhD - Chief Operations Officer

Mr. Fieber is an international executive with more than 17 years senior level track record in general management and production. He has comprehensive international working experience in Germany, UK, China and Mexico working for world-class automotive suppliers including Bosch, Valeo (General Manager, Plant Director) and Kongsberg (VP-Operations) as well as medical device supplier Johnson & Johnson (Managing Director).

Key aspects of his expertise cover generating growth, reducing production costs, assuring quality and delivery performance and developing employees. The harmonization and standardization of processes, technologies and products in the context of international production networks were important achievements as well.

Markus Fieber holds a PhD in mechanical engineering from the Technical University of Aachen. He joined invendo medical as Chief Operations Officer (COO) in April 2013 and is in charge of all technical operations including production and development.

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